Next-Gen AI-Driven Autonomy Sets New Standard for Large-Scale Farming Operations
TEL AVIV, ISRAEL – March 2025 – Bluewhite, the leader in AI-powered off-road autonomy, announces its GEN 4 autonomous solution for intelligent farming operations. Powered by NVIDIA AGXOrin 64GB and developed in close collaboration with NVIDIA, GEN 4 is redefining agricultural autonomy by delivering unprecedented real-time AI decision-making, safety, and operational efficiency—based on perception sensor fusion. Bluewhite’s debut of GEN 4 marks a milestone in the evolution of autonomous agriculture, leveraging the latest technologies to transform traditional businesses into fully autonomous ones.
AI-Driven Autonomy, Built for the Future of Farming
With more than 75,000 hours of autonomous operations in orchards and vineyards, Bluewhite has developed groundbreaking AI capabilities that enable autonomous tractors to navigate, optimize tasks, and operate safely across complex agricultural environments. Bluewhite’s GEN 4 system uses LiDAR and cameras perception to execute path planning, driving, and safe logic, and it even precisely sprays according to trees. NVIDIA AGX allows for high-speed autonomy and advanced AI in real-time with minimal latency.
A Game-Changer for Large-Scale Farming
"GEN 4 is not just an evolution—it’s a revolution" said Ben Alfi, CEO of Bluewhite. "By integrating NVIDIA accelerated compute g, we are delivering reliable, scalable, adaptable solutions that are built for the future. With GEN 4, Bluewhite is positioned as the scalable partner for growers looking to transform their AgriTech operations with AI-driven autonomy.” Tomer Agam, VP of R&D at Bluewhite, emphasized the strategic importance of AI and simulation in advancing agricultural autonomy. “We are training AI models at a scale never seen before in farming—using simulation of complex farm environments and using NVIDIA AGX Orin 64 to process real-world conditions in milliseconds. This is how we’re bringing true intelligence to autonomy in agriculture.”
Experience the Future of Autonomous Farming
Bluewhite’s GEN 4 autonomous solution represents a new era of AI-driven agriculture, made possible through cutting-edge computing, simulation, and real-time AI decision-making. As part of NVIDIA’s GTC 2025, this collaboration underscores the power of AI and robotics in transforming off-road autonomy at scale. Bluewhite and NVIDIA will work as scalable teams, focused on solutions for off-road industrial applications, and work toward the highest standard of autonomy and robotics and develop certified solutions with functional safety and AI for customers and OEMs.
To learn more about Bluewhite’s GEN 4 and its collaboration with NVIDIA, visit https://www.bluewhite.ai/gen4 or follow us for the latest updates.
About Bluewhite
Bluewhite is transforming traditional industrial businesses with AI-driven autonomous solutions that enhance productivity, quality, and safety. The company’s solution combines easy-to-deploy kits, advanced field intelligence AI, and a user-friendly experience to help growers manage their fleets and data. Bluewhite works with leading OEMs, dealers, and growers, enabling autonomous farming across more than 150,000 acres of farmland in the US. Founded in 2017 by Ben Alfi and Yair Shahar, Bluewhite is headquartered in Tel Aviv with offices in Fresno, California.
For more information, contact:
Bluewhite Press Contact
Adi Schechter
Marketing Director, Bluewhite
Phone: +972-54-58-12121
Email: Adi.sc@bluewhite.ai